#1 – GEICO

Welcome to my first ever blog post. Thank you for tuning in. 

Ok. Not bad. The first few words are written. The monkey’s off your back. Now, just let it flow.

I don’t know what I’m doing, and you don’t know what you’re doing here. But together, we’re wasting valuable time from the precious bank of remaining minutes that we have in our lives. Hand-in-hand, united by that beautiful fact, let’s proceed into the dark abyss of my blog.

Hmm. Weird way to start, but I think they’re hooked.

As with all great ideas, the concept for this blog came about during a late-night, drunken conversation with friends, sprawled out on the living room floor. I was smart enough to write the idea down in my phone’s notepad, but dumb enough to purchase a web domain and follow through with it. 

Wow. So relatable. You’re killing it.

Okay, enough with the inner dialogue. Let’s get to the actual commercials and ratings, because that’s why you’re here (NOT because you know me personally and feel obligated to read my blog and feign interest). I’ve been pushing this first post off for a couple weeks now, because it felt like I needed the perfect commercial to kick this baby off on the right foot. Well, I realized that it’s not going to be perfect – you just have to start. So, I spent an afternoon watching TV and chose the only commercial that made me laugh out loud in a room by myself. 

Without further ado, the first commercial review:

That commercial is a gem. (+5) right off the bat for making me laugh so hard. I realize that most of you have seen this commercial already, but think back to the first time that you saw it. The moment that you realized the getaway car was an Uber. Brilliant.

GEICO has made a name for itself over the last few years with its “comedy via the unexpected” ad campaign. They’ve been so popular that I find myself subconsciously trying to hate them. But I couldn’t do it on this one. I couldn’t hate it (+1).

Because I spent so much time on the intro, and I want to get you out of here before you finish pooping, I’m going to speed through the rest of the scoring:

  • They stole from an art museum lol. (+1)
  • Randy has a four-star rating, but makes wrong turns. (+1)
  • His name is Randy. (+1)
  • The way he says “Are you Randy?”. (+1)
  • That weird part with Erin. (+1)
  • Randy doesn’t address the robbery. (+1)
  • That temperature conversation you have with every Uber driver. (+1)

Honestly, I love this commercial and am happy to have chosen it as my first post. I hope that I was able to bring it in front of someone for the first time. You can’t replicate that first reaction. Final rating:

good-apl 11

bad-apl 2

Score: 9

Before you go, I’d love to hear your thoughts on the first post. If you liked it, feel free to share it. If you hated it, feel free to comment. Feedback always helps. I don’t know where this blog will go or how it will evolve, but I hope you continue to join me throughout this weird ride.

1 Comment

  1. Wow ! Impressed with post #1 ! I like how you used full sentences and made the ratings green. I think you did a nice blend of humor and true inner emotional dialogue. You can tell that you are literate. You make a case for your argument and you argue it well. You could add more counterarguments. What if I came in with a 1-2 punch, “This commercial sucks because their mascot is a gecko-y dildo”? What would you say? Prepare that counterargument with one of your own. “Plus 1 green apple for the gecko not being a dildo”. Then I would be out of luck.

    This is just my advice, I mean heck, what do I know ?!
    1.5 billion good apples to you, friend.

    Only 625,419 bad ones.

    Liked by 1 person

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